Content Delivery and Optimization
Newly proliferating digital distribution channels offer potential revenue gains, but require a scalable set of content capabilities in order to take full advantage of them. Publishers are learning that investments in content technology can scale to meet new business markets more economically than manually-driven, ad hoc approaches.
Publish dynamically, create custom publications
End-users are increasingly in the driver’s seat when it comes to product assembly. The editorial process only determines the raw material – or pool of information – that’s appropriate for each subject area, from which the reader is allowed to choose. Our team of experts has built solutions that empower users as never before, allowing publishers to offer a wider array of new and legacy content in ways that generate incremental revenue and drive competitive advantage.
Automate content distribution to multiple destinations and formats
Publishers package and distribute content in ways that are vastly more complex than they were just a few years ago. Sales channel partners, service vendors, marketing venues, and other destinations each require regular deliveries of content and metadata in formats that are often highly specialized. Flatirons Solutions has significant expertise in helping publishers address this challenge in ways that reduce manual effort, speed delivery, and better optimize content for the destination system or user.
Augment product content with ancillary material
The social media phenomenon and the user-generated content it produces have transformed eLearning and publishing more generally. Flatirons consultants have helped publishers increase the value of their product offerings through the integration of user generated content and ancillary non-product material in ways that add interactivity to print and electronic product offerings.
Update affected publications when changes occur to source material
Changes to source content may have a variety of impacts on published products. Products in process may require corrections. Editorial teams planning future reprints or new market adaptations many require notification of the change. Some changes may need to be reflected automatically in print or electronic files. Our team of publishing experts provide solutions that meet the real-world needs of publishers dealing with ever-changing content, and can model business rules and supporting metadata in ways that make these change management challenges less laborious and error prone.
Flatirons Solutions knows the technologies, techniques, and business drivers associated with content and metadata delivery, optimization, and presentation. Contact us to learn more about how we can help your organization better present and deliver rich media, text, and metadata content.
Contact a Flatirons Solutions Representative
Call us at +1 (609) 512-1139 or fill out the form below
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