Home :: For Publishers

The common thread among all publishers – book, journal, technical or commercial – is the business driver of delivery against a deadline to achieve productivity, revenue and market share. Agility translates into a significant competitive advantage in a complex marketplace that must accommodate content aggregators and indexers, an open access model, globalization, localization and sophisticated content consumers.

An Enterprise Content Management (ECM) solution for publishing helps organizations achieve quicker go-to-market cycles by streamlining processes, automating workflows, centralizing information and enhancing collaboration. To meet these requirements, Flatirons Solutions provides publishing clients with the following tools and expertise:

• New Media Digital Publishing – Transitions traditional print publishing into the new world of Web-based, digital publishing paradigms. Facing pressure from increasing self-publishing using Web 2.0 technologies, traditional publishers are rapidly adopting these technologies to both create new revenue streams and reduce rising publication costs.
• Business Process Content Integration –Uses XML to break documents into smaller components and directly integrate this content into mission-critical business processes. Decrease process cost and cycle times, and promotes accurate and timely decision-making.
• Web Collaboration – Supports dynamic business processes using the web as a common access point for team communication and shared documents. Driven by expectations set by Web 2.0 technologies, web collaboration solutions significantly reduce cycle times, minimize rework due to inconsistent and out-of-date information, and reduce communication, courier and travel costs.
• Digital Asset Globalization – Builds web-based, global repositories of digital content that can be shared across business groups and geographies. Underlying business drivers include increasing internationalization of business, pervasive use of outsource and offshore service providers, and pressure to lower the overall costs of creating and maintaining digital content.
• Rich Media Management – Moves beyond photos and graphics to large repositories of interlinked graphical, video, audio, and animation content. The marketplace is experiencing rapid technology development in streaming video/audio and graphical automation, with increasing expectations set by the Web for rich media presentation.

These tools and expertise have helped publishers:

• Automate the publishing process from creation through collaboration to output in electronic, print and web format.
• Create dynamic, personalized publications from XML content.
• Achieve shorter production cycles and reduce time to market for publication.
• Improve and simplify content reuse and repurposing with single-sourcing and XML-based implementations.
• Maximize revenue from content resources through multi-channel publishing (web, help desk, pdf, print, etc.).
• Derive new value from existing content by enabling content mining and discovery to create new products from the existing content base.
• Create new revenue streams with content syndication and direct integration of aggregators and new distribution channels.

Publishing Industries

Professional and Trade – B2C publications such as books, journal, databases and B2B trade publications
Scientific, Technical and Medical (STM) – print and online journals, books and reference publications
Educational – K-12 and higher education text book publications
Commercial – Consumer and retail magazines